Stop & Shop kicks off Help Cure Childhood Cancer campaign by donating $12K to Sunrise Day Camp
Updated Mar 02, 2021;
Posted Mar 02, 2021
Staten Island cancer survivor Rocco DiMaggio is a patient ambassador for Stop & Shop s fundraiser for Memorial Sloan Kettering. He attended the campaign kick-off event at Stop & Shop in New Springville on March 2, 2021. (Staten Island Advance/ Alexandra Salmieri)
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STATEN ISLAND N.Y. –– Tuesday was a special day for Rocco DiMaggio, a 3-year-old Staten Island cancer survivor.
Rocco is the face of a Stop & Shop fundraising campaign to support pediatric cancer research at Memorial Sloan Kettering (MSK), where Rocco receives treatments. Some initiatives the campaign supports includes the development of cell-based therapies and other innovative treatments.
3-year old cancer survivor from Staten Island is face of fundraising campaign
Updated Feb 26, 2021;
Posted Feb 25, 2021
Staten Island cancer survivor Rocco DiMaggio is a patient ambassador for Stop & Shop s fundraiser for Memorial Sloan Kettering. (Courtesy of Stop & Shop)
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STATEN ISLAND, N.Y. Three-year old Staten Island cancer survivor Rocco DiMaggio was chosen as the face of a Stop & Shop fundraising campaign. The effort supports pediatric cancer research at Memorial Sloan Kettering (MSK.)
The in-store campaign highlights local kids ages 3 to 15 who have been treated at MSK and have benefited from collaborations like the one with Stop & Shop.
Stop & Shop’s Help Cure Childhood Cancer campaign will run in-stores and online at www.StopandShop.com from February 26 through March 31. All of the proceeds will benefit MSK Kids at MSK. In-store shoppers can donate at checkout, while those shopping online for pickup or delivery have the option of giving $1, $3, $5