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Cabital Calls Bullshit On the Crypto Category in Work From TBWA\Singapore

Cabital Calls Bullshit On the Crypto Category in Work From TBWA\Singapore
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Raymond hsuAsheen naiduCo australiaCrypto categoryWork fromரேமஂட் ஶூஇணை ஆஸ்திரேலியாவேலை இருந்து

Only 25-Year-Old Tech Geniuses Can Make Cash with Crypto? Bullsh#*

It s not as confusing as it s made out to be. Cabital has launched a new spot aimed at making it abundantly clear that crypto isn’t only for tech whiz kids. The campaign was rolled out in collaboration with TBWA \ Singapore. The crypto wealth management company could have gone into great depth on the benefits of blockchain, or they could have driven home the pros of decentralized finance. Instead, they brought us ‘Crypto. Without the Crazy.’ The 30-second spot simplifies the crypto business in beautifully metaphorical terms. What’s this all about? Money. Bull. Bull market. Money. Next. Crypto is only for those damn tech geniuses, right? Wrong. Lie! Lie? Bullshit!

Raymond hsuAsheen naiduGlobal creative directorரேமஂட் ஶூஉலகளாவிய படைப்பு இயக்குனர்

TBWA Singapore creates campaign for Cabital that calls out the B S on the crypto category

July 6 2021, 12:56 pm | BY Kim Shaw | No Comments Driven by its belief that cryptocurrency should be for everyone, not just finance or tech geniuses, crypto wealth management company Cabital partnered with TBWA\Singapore to build a distinct creative platform that would set them apart from the complexities that has come to characterize the crypto world. With a brand strategy of putting the common sense into Crypto, the agency created the first piece of work off the new tagline ‘Crypto. Without the crazy’. Asheen Naidu, TBWA\Singapore Global Creative Director, said: “It’s always great creating a brand from the ground up, and with brave clients like Cabital, we had a lot of fun bringing true disruption to the crypto category.”

Raymond hsuAsheen naiduCo australiaSingapore global creative directorரேமஂட் ஶூஇணை ஆஸ்திரேலியா

Taiwan to grow 1 64% this year: S&P

Taiwan to grow 1.64% this year: S&P RISKS: Vaccine rollout has bolstered growth prospects, but downside risks, such as increasing global debt and slow demand, could affect a post-pandemic recovery By Crystal Hsu / Staff reporter S&P Global Ratings has raised Taiwan’s GDP growth forecast from 1 percent to 1.64 percent for this year, while trimming the pace from 3 percent to 2.9 percent for next year, amid the benefits of a stay-at-home economy and optimism that COVID-19 vaccines would reduce downside risks. The rollout of vaccination programs against the COVID-19 outbreak would support a stable outlook for Taiwan’s economy this year and next year, despite global demand being ravaged by the pandemic, corporate credit analyst Raymond Hsu (許智清) at Taiwan Ratings Corp (中華信評), the local arm of S&P, told a news conference in Taipei yesterday.

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