[Newsmaker] Coupang offers streaming for premium subscribers |
(Coupang)
South Korea’s major e-commerce platform operator Coupang said Thursday that it has launched Coupang Play, an over-the-top service that provides unlimited streaming to premium membership holders.
Vying with global players such as Netflix and incoming Disney Plus, as well as a number of domestic rivals, Coupang Play will tap the video content market by bundling it with their Rocket Wow Club service at the existing price of 2,900 won ($2.63) per month.
The application for Android mobile phones is currently available on the Google Play Store, while the iOS, tablet PC, smart TV, and PC versions will be released in future, officials said. Once coupled with the original Coupang app, Coupang Play does not require a separate subscription.