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Formerly Incarcerated Mom Wins $10,000 Grant From Beyoncé For Children s Underwear Line

Formerly Incarcerated Mom Wins $10,000 Grant From Beyoncé For Children s Underwear Line
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Undies by Blenditone: Local woman s company gets recognized by Beyonce s foundation

Once jobless, Yolanda Perkins is proof that success often starts with failure. And now, she has the backing of a star. When Perkins started her kids’ underwear line Undies by Blenditone she did it with her daughter in mind. “What I saw was the same character,” Perkins said. “Princess Tiana, Doc McStuffins, and while I’m not dismissing that at all, or even Moana, while I’m not dismissing any of that at all, what I wanted to portray and what I wanted to see was somebody that looked like my daughter.” Like any good entrepreneur, she noticed a gap in the market.

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