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Kraton Corporation Announces Second Quarter 2021 Results
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Kraton s CirKular+™ Additives Receive APR Critical Guidance Recognition For HDPE Bottles
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Kraton s CirKular+™ Additives Receive APR Critical Guidance Recognition For HDPE Bottles
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May 4, 2021
A novel sustainable sleeve for plastics packaging developed by CCL Label has gained recognition from the Association of Plastic Recyclers (APR).
CCL Label’s EcoFloat has received Critical Guidance Recognition from the US-based association for its ability to help boost PET recycling. Launched last year, EcoFloat is described as a floatable polyolefin shrink film with high shrinkage.
CCL Label said the material facilitates the easy separation of labels from PET bottles and other types of plastics containers in the recycling process to enable “bottle-to-bottle circularity”.
This helps meet new market demands while allowing brand owners reach their sustainability and recycling targets, the company added.
CCL has received an APR (Association of Plastic Recyclers) Critical Guidance Recognition for EcoFloat, its sleeve material that helps boost PET recycling by facilitating easy separation of labels from bottles and other types of plastic containers.
CCL developed EcoFloat to meet the new market demands and to help brand owners reach their sustainability and recycling targets to which they have committed themselves. This hybrid polyolefin film facilitates easy separation of labels from PET bottles and other types of plastic containers in the recycling process to enable bottle-to-bottle circularity, an important goal for global consumer goods brand owners.
‘We see EcoFloat as the sustainable decoration solution of the future – for a whole range of packaging in the beverage, dairy, home care, and other industries,’ commented Guenther Birkner, president of Innovia and CCL’s food and beverage business. ‘So, we are proud that this has been verified by receiving the recognition of