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Bumble operates as a more women-centric and women-friendly version of Tinder. (Dreamstime.com/TNS)
What Bumble is and how it grew into an industry power and how it expects to keep growing
When Whitney Wolfe Herd started Bumble in 2014, it would have been hard to imagine that less than seven years later, the startup would have turned into a multibillion-dollar powerhouse.
Wolfe Herd was just 25 when she created Bumble in December 2014, basing it on the idea of building a more women-centric and women-friendly version of Tinder, where she previously was vice president of marketing.
Bumble operates similarly to apps like Tinder, where users swipe left or right on preferences. However, Bumble only allows women to initiate a conversation or contact.