Computer accessories and software maker Logitech has launched a first-of-its-kind awards show called the Song Breaker Awards, which will recognize native TikTok creators who are shaping popular music as we know it. Hosted by TikTok phenoms Sienna Mae Gomez and Larri 'Larray' Merritt, the event is slated for March 13 at 8 pm ET, streaming live on TikTok on Logitech’s channel, as well as Gomez’s and Merritt's. The stream will feature appearances by Lil Nas X and rapper-songwriter 24kGoldn. The Song Breaker Awards, airing ahead of the Grammys, will recognize creators whose dance challenges, memes, and other TikTok content have made the largest impact. A recent report authored by TikTok, for instance, found that nearly 90 songs that trended on the platform last year climbed the Billboard Top 100 charts, while more than 70 artists who rose to renown on the platform subsequently nabbed major label deals. Nominees for the event include Avani Gregg, Brian Esperon (who c
Apple is looking to bolster its kid-friendly podcast offerings through a new partnership with nonprofit Common Sense Media, which works to promote safe technology and media for children. Together, Apple and Common Sense will curate podcast collections that will appear both in the Apple Podcasts app and on the web with the collections being temporarily featured on the main homepage carousel and indefinitely within the Browse tab. The curations will feature series produced by Tinkercast, American Public Media, WNYC Studios, Rebel Girls, and Nickelodeon, The Verge reports, with Common Sense furnishing specific age recommendations for each series. At launch, podcasts will fall into four designated categories: narrative storytelling, shows recommended by kids, mysteries and dramas, and Common Sense’s all-time picks. New collections will be rolled out monthly in accordance with timely themes, such as Women’s History Month. Apple is looking to bolster its kid-friendly podcast offering
Jeffrey Katzenberg’s WndrCo Leads $27 Million Funding Round For Payroll Startup ‘Wrapbook’
Jeffrey Katzenberg’s
WndrCo is forging onward.
Wrapbook,
Michael Ovitz.
Paylocity founder
4S Bay Partners.
The software startup was founded in 2018 and officially launched last year, enabling production companies for film, TV, and commercials to handle back-end logistics for employees and contractors. The Wrapbook platform facilitates staffer onboarding, timecards, payroll, and insurance. The company says it is used by the likes of noted digital purveyors like
CollegeHumor and
Ali Javid, who previously served as VP of business development at 3D body-scanning software startup
Body Labs, which was acquired by
BBTV Signs Editor/Vlogger Brandon Baum, Children’s Network ‘HeyKids’, More
Digital network
BroadbandTV (BBTV) has announced several channel signings today that it says will add 272 million monthly views to its massive channel roster, which it assists with both viewership and monetization growth.
The new signings include: video editor and comedic vlogger
Brandon Baum (pictured above, with 949,000
YouTube subscribers and 94 million monthly views); 11 total channels from the child-focused
HeyKids franchise (6 million subscribers and 165 million monthly views collectively); and
Bari Koral, a kid-friendly music and yoga content creator with 402,000 subscribers and 10 million monthly views.
BBTV is also adding
“BBTV adds significant value for influencers that are focused on expanding their viewership and monetization opportunities,” BBTV chairperson and CEO
Condé Nast Entertainment Names Producer Helen Estabrook Its Top Programming Exec
Condé Nast Entertainment (CNE) has tapped a new executive,
Helen Estabrook, to head up development and production for features and scripted series.
The publisher’s video arm said the hire was indicative of its strategic shift to grow a film and TV business leveraging its portfolio of global brands and IP.
Prior to joining CNE, Estabrook worked at her own production company,
A Thousand Ships, which previously operated a first-look deal at
HBO. She was involved in the production of several high-profile films and series including
Up In The Air,