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Facebook has announced an expansion of its Climate Science Information Center, as well as a new test of alert prompts on posts about climate change, which aim to better educate users about the impacts, and subsequent the need for action.
First off, on the new prompts, which could end up having the most impact. Starting in the UK, Facebook is launching a test which will see the addition of informational labels on selected posts about climate change.
As you can see in these examples, the new prompts, triggered by either words within the user post or the text of the article being shared, will direct users to credible climate information in Facebook s Climate Science Center, ideally helping to lessen the spread of false information about climate impacts.