HBO Max s Jacob Saperstein, Roku s Nicole Fencel, and Omdia s Maria Rua Aguete discuss the challenges users face navigating the morass of OTT channels and how platforms like Roku can improve UX by making the range of content viewers want to watch easier to access, in this clip from their panel at Streaming Media East 2021.
How the Pandemic Has Changed Live Music Streaming
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Learn more about live music streaming and streaming at scale at Streaming Media East Connect 2021.
Read the complete transcript of this clip:
John Petrocelli: In the pandemic, we ve seen an interesting evolution with live content. If you look at it predominantly through the live music industry, that s a $25 billion industry. That s largely on hold, and you ve got some of the most creative beings to walk this earth musicians, artists and songwriters they re stuck in their living rooms, in their bedrooms, just like all of us. I think there s been a really interesting evolution with the things that they ve been doing. Early on in the pandemic, you would see an artist perform on their phone and their living room or their bedroom. And I think the audience was interested in that kind of first wave of experience in that you were seeing somebody that you re a fan of in a