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Smuggler s Phillip Youmans directs docu-style film for Apple
To conclude Black History Month in the US, Smuggler filmmaker Phillip Youmans has directed Hometown , the latest in the Shot on iPhone series.
Apple commissioned 33 Black photographers, covering 17 major cities across the US, to document their hometowns - all shot on the iPhone 12 devices. The campaign not only highlights their talent, but shines a light on their experiences and their local neighbourhoods.
During Black History Month, the Hometown photography was posted to Apple s Instagram handle, featuring a different photographer each day of the month - the longest ‘takeover’ of any campaign on the handle.
socaltech.com
Santa Monica-based
NextCar, the newest automotive-focused startup led by startup veteran Scott Painter, is gearing up for the launch of the company, saying this week that it has named a senior management team. The company named Jim Nguyen (co-founder of TrueCar) as its President and Chief Operating Officer; Kash Sheikh (family office, private equity) as Chief Financial Officer; Joseph Chang (Houlihan Lokey) as Chief Revenue Officer; Lucas Donat (TrueCar) as Chief Marketing Officer; Matthew Cacciola (Fair, TBW Media Arts Lab) as Chief Design Officer; Chris Andrews (Microsoft, Skype) as Chief Product and Technology Officer; Jorge Munoz (Fair, Santander) as Vice President, Servicing; with Georg Bauer (co-founder of Fair) joining early as Co-Founder, President,a nd Vice Chairman of the Board. NextCar (NXCR) is focused on providing vehicle subscriptions to consumers.
NXCR Announces Complete Senior Management Team Ahead of Product Launch and Acceleration Phase
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SANTA MONICA, Calif., March 2, 2021 /PRNewswire/
NextCar Holding Company Inc. (NXCR), a fintech and insurtech vehicle subscription platform for dealers, automakers, and third-party listing sites, announced seven key management appointments as part of its product and technology launch and acceleration phase. Company building starts with being able to attract and retain the best talent. Given the capital intensity of vehicle subscriptions and the sheer potential of the automotive market at this time, we have taken the unique approach of recruiting and hiring a world-class public company ready executive team right at the onset, said Scott Painter, Founder & CEO of NXCR.
AdForum has released the fourth edition of its Business Creative Report, a unique ranking of the world s most awarded brands, agencies and campaigns by individual business sector. The report allows brands and agencies to benchmark their creative impact against rivals in the same field.
The Business Creative Report (BRC) covers eight categories: Automotive, Food & Beverages, Health & Beauty, Luxury, Financial, Retail, Tech and Transport & Tourism.
AdForum receives the results of every major awards show and compiles its ranking from this data. While some shows were cancelled in 2020, the BCR incorporates the results of more than 20 different events, including the D&AD, The Epica Awards, the One Show, New York Festivals, White Square etc.
By Charlotte McEleny-10 February 2021 14:00pm
A new film by KFC retells those crucial, final moments of the zodiac race with a surprising twist
For many, Chinese New Year 2021 will be very different from any other that has come before. But will brands be taking a different turn too? As marketers tread into new territory with their ads this year, you can keep up to date with the best Chinese New Year creative right here.
This time last year, Coronavirus had already begun to affect the way people in China had to behave – and it was starting to show signs that it was going to be a global problem that stretched beyond Asia.