Jun 11, 2021 4:00 AM PT
The world of work is changing, and new technologies are transforming how companies hire, train, and manage their employees.
With Covid, increased numbers of people have been working remotely, and many will continue to do so post-pandemic. This has fundamentally altered how work is done; not only by company staff, but by HR professionals.
This societal shift, combined with the continued emergence of new digital technologies, means that the field of human resources is in the midst of radical evolution. I think companies are going to struggle to get staff back into the office full time, so we are likely a turning point in history where people increasingly leave the high rents of cities to work remotely, Richard Evans, careers mentor and founder of The Profs, told TechNewsWorld.
Two months ago, the Texas A&M University System announced that the College of Business and the College of Education and Human Services at Texas A&M University-Commerce will spread part of
A survey of more than 200 CEOs maintains that poor digital marketing practices and meaningless metrics are "putting the board to sleep." According to the study, 62 percent of the CEOs believe that too much of marketing budgets is wasted on activities that don t deliver meaningful results, while nearly as many 60 percent think that the marketing potential of social media has been exaggerated.
Apr 21, 2021 5:00 AM PT
A recent study of eBay ads found that digital brand search ad effectiveness is overestimated up to 4,100 percent. A similar analysis of Facebook ads yielded a number of 4,000 percent.
If those high figures make you wonder if you are wasting far too much of your company s advertising dollars on targeting the wrong audience, Dr. Jorge Barraza, professor of applied psychology at the University of Southern California, can offer you some solace on doing precisely that.
He agrees with current research findings that many digital advertisers spend too much on targeting an already loyal customer base rather than tapping into new streams. But take comfort. He has a plan to help advertisers reach consumers that would not normally buy their products.
The U.S. government is moving at a brisk pace to launch information technology projects authorized by the $1.9 trillion American Rescue Plan. Federal information technology providers are looking for the chance to participate in contracts flowing from the $1 billion allocated by the plan to the government s Technology Modernization Fund.