May 5, 2021
by Jewelers Mutual
Bridal may have been a bread-and-butter category for you in the past, but in the post-pandemic era, it’s become a sizzling hot essential element for any thriving jewelry business. The smartest retailers are constantly tracking how the customer shops and what they’re buying. They’re also meeting them every step of the way with digital innovations, game-changing tools and platforms, and other retail strategies. So much advice and insider information is waiting for you in this lively conversation led by JCK’s Amy Elliott with Greg Kwiat, CEO of Kwiat Jewelry and Andrea Hill, CEO of Hill Management Group.
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Pam Danziger,
DIAMONDS
“Guess what happens when you try to choose a diamond [online]? You’re presented with what amounts to an Excel spreadsheet showing all the diamonds available. You would have to be an expert to pick a stone wisely. You need years and years of education. Try pulling up all the online retailers I’m telling you, if you delete the scribbly logo in the corner, you can’t tell the difference.” Gemist founder
“In [the] absence of willing midstream lenders, [diamond miners] may have no choice [than to provide] credit. This will make the pipeline a much healthier place for everyone. If the producer extends credit, it must double-check or even triple-check the financial strength of its clients.… That’s almost like going back to the ‘old days,’ where one knew that sightholders were solid and dependable, trustworthy companies.”