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Customer experience company meldCX is on the cusp of something big, according to one of the founders Joy Chua, as consumers look for better and safer ways to improve their digital experiences across multiple verticals.
Chua explained that the company’s technology can anonymously track customer behavior in physical retail spaces, as an example.
“Say you walked into a white goods retailer, picking up a new fridge for your house. We could tap into ceiling cameras to track your flow through the store, analyse what you re most interested in by what you re touching, your sentiment, what attracted you to that fridge signage positioning or pricing? The retailer or brand can A/B test to establish what gets the best attention amongst customers.
Published January 19, 2021 11:53pm Hoping to start an online business amid the coronavirus disease 2019 (COVID-19) pandemic, Joyce Chua became the victim of a scam and lost P7,000 after she tried to buy a second-hand laptop from an online seller in December. According to Mike Enriquez’s report on “24 Oras,” Chua initially planned to meet-up with the seller, alias Cecilia, to ensure the validity of their transaction. Cecilia, however, told Chua she could not meet up with her as she was watching over her father at the hospital. She also sent pictures of her supposed father in bed as proof. “Nakiusap po sa akin ‘yung ka-transact ko po na ipadala ko na daw posa Gcash ‘yung pera kasi nga daw po need daw po niya ng pera para daw po sa tatay niya,” Chua said.