Air Canada using social media influencers to encourage travel while federal officials urge people to stay home
by Mike Eppel
Last Updated Jan 6, 2021 at 9:49 am EDT
Air Canada planes sit on the tarmac at Pearson International airport during the COVID-19 pandemic in Toronto on Wednesday, Oct. 14, 2020. THE CANADIAN PRESS/Nathan Denette
Some eyebrows are being raised about a new ad campaign for Air Canada using social media influencers to encourage people to fly in spite of federal guidelines urging people to stay home.
The move by Air Canada to use social media influencers, such as Daniel Reyes and others, flies in the face of the message coming from the federal government: Prime Minster Justin Trudeau announced changes to the pandemic-related sick leave program,
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In today’s COVID-19 vaccine news, Prime Minster Justin Trudeau said Canada has signed a contract so that it could begin to receive thousands of doses of Moderna’s COVID-19 vaccine by the end of the month.
The Moderna drug has not yet been approved by Health Canada, though that could come soon. Mr. Trudeau said Canada could begin receiving shipments of the Moderna vaccine within 48 hours of the health regulator’s approval.