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A Hybrid City Alliance has been launched in a collaboration that sees four like-minded destinations come together with a new creative offer for meetings buyers.
The Hague Convention Bureau, Ottawa Tourism Business Events, Prague Convention Bureau and Geneva Convention Bureau are behind the initiative at a time when multi-hub hybrid meetings and conferences continue to grow in popularity, particularly in the association sector.
Delegates are choosing to attend virtually, at their local hub or at a central ‘main event’ destination based on their needs, resources and travel restrictions.
The Hybrid City Alliance says it can offer clients a central point of contact at their preferred Alliance member, who can then coordinate responses, RFPs and delivery.
17 December 2020
The Hague Convention Bureau, Ottawa Tourism Business Events, Prague Convention Bureau and Geneva Convention Bureau launched the
Hybrid City Alliance in a collaboration that sees the four like-minded destinations come together to provide a creative new offering for conference and event buyers.
Multi-hub hybrid meetings and conferences continue to grow in popularity, particularly in the association sector, where destinations and different locations collaborate to deliver local content for an event around a wider national or international offering. Delegates can choose to attend virtually, at their local hub or at a central “main event” destination based on their needs, resources and travel restrictions.