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Elders Insurance and The Core Agency highlight genuine human service in the digital world

June 7 2021, 9:41 am | BY Ricki Green | 1 Comment Independent creative agency, The Core Agency, has launched its latest campaign for long standing client, Elders Insurance, building on the brand’s core idea, ‘Our way never gets old’. The new campaign of TVCs, press and digital went live yesterday and, like previous campaigns, uses real Elders Insurance agents in the stories. It features two very different, yet contemporary, small business owners – a farmer and a microbrewer – who have adopted the latest technology to help run their operations. The stories highlight how much they value the ‘human’ partnership of their local Elders Insurance agent in our fast-changing digital world.

Marcus croppCraig griffinAndrew mccowanJon skinnerDavid hirschRebecca turnerSara foaleHamish macgregorMonique pardaviNicole reedJoseph rosslindChristian finucaneYasi phillipsMedia companyDirectors groupScore agency

Elders Insurance launches new work, building on Our way never gets old platform

Elders Insurance launches new work, building on Our way never gets old platform
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Marcus croppCraig griffinAndrew mccowanJon skinnerDavid hirschSara foaleRebecca turnerHamish macgregorNicole reedMonique pardaviJoseph rosslindChristian finucaneYasi phillipsMedia agencyDirectors groupScore agency

The Core Agency wins Doctors on Demand creative and media accounts

The Core Agency wins Doctors on Demand creative and media accounts March 11, 2021 3:57 Following a competitive pitch, independent creative agency The Core Agency, with Love Media, have won telehealth company Doctors on Demand’s creative and media accounts. The Core Agency has engaged Georgia Thomas to develop the media strategy and Love Media for media planning and buying. Doctors on Demand Doctors on Demand is an on demand health service, accessible through its app and on its websites. It offers video access to Australian registered doctors. ADVERTISEMENT Christian Finucane, founder and creative partner at The Core Agency said: “It’s always rewarding to work with ambitious clients in fast-growth categories. The team at Doctors on Demand have set impressive growth targets and we’re looking forward to helping them achieve them.”

Tony woodwardKirsty garrettAnna macdonaldDemandgeorgia thomaskirsty garrettlove mediatheChristian finucaneAustralian national universityScore agencyLove mediaGeorgia thomasJust better careElders insuranceEvergreen gardenChristian finucanedoctorsடோனி வூட்வார்ட்கியர்ஸ்டீ காரெட்அண்ணா மெக்டொனால்ட்

Doctors on Demand appoints The Core Agency following a competitive pitch process

March 11 2021, 12:01 am | BY Ricki Green | No Comments Independent creative agency, The Core Agency, has won the Doctors on Demand business following a competitive creative and media pitch. The Core Agency engaged former client, Georgia Thomas, to develop the media strategy and independent agency, Love Media, for planning and buying. The collective team will work together to service the Brisbane-based client. Doctors on Demand is one of the leading telehealth GP services that gives users video access to Australian registered doctors. The business is growing fast as people learn there is a more convenient way to talk with a doctor whenever they want to, from wherever they are. Doctors on Demand offers immediate online appointments with doctors, psychologists and dieticians, plus new and repeat prescriptions and medical certificates. Doctors on Demand can be accessed via the web and its mobile apps.

Tony woodwardKirsty garrettChristian finucaneScore agencyGeorgia thomasLove mediaElders insuranceJust better careEvergreen gardenடோனி வூட்வார்ட்கியர்ஸ்டீ காரெட்கிறிஸ்துவர் ஃபிநகாந்ஜார்ஜியா தாமஸ்காதல் மீடியாபெரியவர்கள் காப்பீடுவெறும் சிறந்தது பராமரிப்பு