New Nordic
We’re all a little obsessed with Scandi style. The term, which refers to the aesthetic trends associated with countries in the Nordic region Norway, Sweden, Denmark, Finland and Iceland instantly confers a laidback, uncomplicated look that’s fresh and never overdone. Think: light, bright home interiors with lots of natural materials and vibrant textiles, and clothing that, even when boldly printed, never looks like the wearer is trying too hard. Whether it’s chic minimalist style or streamlined interior design, the Scandinavians already have a lot to envy. Now there’s one more thing to covet: the Scandi secret to full hair.
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