The campaign is conceptualised by Wunderman Thompson India
13 Feb, 2021 - 03:13 PM IST | By indiantelevision.com Team
NEW DELHI: While Valentine’s week is all about confessions of love and romance, not everyone is lucky to get a sweetheart. Many people do have to go through heartbreaks. However, each romantic gesture can be a sweet memory to remember and celebrate. With that thought in mind, Britannia Little Hearts has rolled out a special campaign to reminisce those acts of romance and make someone’s heartbreak a little sweeter.
The film, conceptualised by Wunderman Thompson India and produced by Equinox Films Pvt Ltd, takes the viewers through the journey of a comedy of errors to make them believe that just like Little Hearts, every little heartbreak can be loaded with sweetness too.