/PRNewswire/ Sightly, a leading tech innovation and media services company, today announced the addition of marketing and brand communications veterans.
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NEW YORK, March 5, 2021 /PRNewswire/
Sightly, a leading marketing and media technology company, today announced the launch of its Brand Mentality™ platform, which combines emotional and cultural intelligence to empower brands and agencies to anticipate threats and opportunities and respond moment-by-moment in market at speed and scale across multiple publishers and contexts.
(PRNewsfoto/Sightly, Inc.) We ve been dealing with brand suitability and safety for years now, said Sightly Chief Revenue Officer and General Manager, Adam Katz. And with everything going on in the world today, we realized that you have to establish a
mentality before you can truly deal with suitability and safety. There are too many gray areas. You have to know how you want to
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Sightly is a media/marketing technology company specializing in video advertising and analytics. Its new Brand Mentality™ platform combines emotional and social intelligence with Anticipation Software™ to help brands and agencies respond moment to moment with true future-forward marketing across YouTube, TikTok, CTV, livestream video and more. Learn how.
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