How this woman entrepreneur grew her business 10x during the pandemic
Meghna Saraogi, Co-founder of fashion tech startup StyleDotMe, says an all-digital approach, new tech, and helping jewellers connect with consumers online helped the startup grow 10x during the pandemic.
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In 2014,
Meghna Saraogi launched StyleDotMe, an app that that lets users get instant fashion advice not just from friends and followers, but from experts around the world with instant polls and voting options.
Later, the startup launched
MirrAR, which lets people virtually try on things via augmented reality (AR) on digital platforms of client brands, via iPads. Users can see themselves in different jewellery products on a larger screen, and can take pictures and share on social media as well.