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Check Out 10 of the Most Followed Beauty Influencers in the World Share Beauty influencers have been increasingly gaining followers on social media. The fans love to see their posts and videos to learn new tips on make-up, hairstyles and different products. Capitalising on their online success, many influencers have launched beauty brands as well. Many of these social media stars also use their platform to discuss issues like body image or highlight movements such as BLM. Here are some of the most-followed beauty influencers in the world on Instagram.  Huda Kattan   Kattan is an Iraqi-American make-up artist and entrepreneur known for her brand Huda Beauty, which she co-founded with her sisters Mona and Alya. Huda was ranked 40 in Forbes’ list of the wealthiest self-made female entrepreneurs in the US in 2019. On her Instagram page, she shares beauty tips, information about her products, and partnerships with other major names in the beauty business.

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