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Exclusive: 99designs By Vistaprint Launches $1.8 Million Initiative To Support 99 Small Businesses During Covid-19
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Here is an example of some work that 99designs by Vistaprint has done for a small business in the past.
Photo courtesy of 99designs by Vistaprint
After weathering the devastating effects of the Covid-19 pandemic, surviving small businesses are now starting to reopen their doors, only to find themselves with a new challenge: attracting customers. Graphic design platform 99designs by Vistaprint is looking to help these businesses burnish their brands and bolster their bottom lines.
On Wednesday, 99designs by Vistaprint unveiled a more than $1.8 million global initiative aimed at providing a diverse group of 99 small business owners with financial support and design services to aid their plans to reopen amid the Covid-19 pandemic. Through the program, called “99 Days of Design,” each small business will receive a $15,000 gran
Finding the right tone â colours and inks in packaging
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Colour plays a crucial role in the world of packaging. According to findings by the Institute of Color Research, up to 85% of customersâ first impressions of a product on the supermarket shelf are based on colour alone. Colours that stand out on the shelf and also in an e-commerce context can make a real difference in how well a pack performs. But how can this be achieved, especially in a context of increased sustainability demands, and what are the challenges that have to be overcome? Elisabeth Skoda takes a closer look.