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A New Ad Campaign Hits Back At Woke Corporations

  Share Source: AP Photo/Keith Srakocic A nonprofit organization that advocates on behalf of consumer education released a series of ads Tuesday featuring three enormous American companies – Nike, Coca-Cola, and American Airlines –in a gloves-off campaign that criticizes the companies for embracing “woke” culture and neglecting customers in favor of politicians. Consumers Research, whose “mission is to increase the knowledge and understanding of issues, policies, products, and services of concern to consumers and to promote the freedom to act on that knowledge and understanding” released the ads in conjunction with a statement from Executive Director Will Hild. “It is time these corporate giants were called to task,” Hild said. “We are giving consumers a voice. These companies should be putting their energy and focus on serving their customers, not woke politicians.

Innovate Diversity™ Hosts Business Panelists to Address Economic Impact of Diversity

Innovate Diversity™ Hosts Business Panelists to Address Economic Impact of Diversity Share Article Innovate Diversity™ is changing the narrative for what it means to have a Diversity, Equity, and Inclusion (DEI) initiative in businesses. The nonprofit will be hosting an “Economic Impact Panel: The Hidden Power of Diversification,” on April 27 from 10 a.m. - 12 p.m. on Zoom. The Economic Impact panelists are Danetta Jackson, Valorie D. Thomas, Ph.D., Iris Yirei Hu, and Ralph Skip Masters. They will be sharing their experiences and understanding of DEI. “We’re moving the conversation from one of ‘doing the right thing’ to a prudent business practice for positive economic impact in communities we serve,” said Innovate Diversity™ Executive Director Will Walls.

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