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Retail resurrection: how Colette, Koko Black and Big Girls were saved

Retail resurrection: how Colette, Koko Black and Big Girls were saved How do you resurrect a brand that’s gone into voluntary administration? Former Myer MD Bernie Brookes, Grill’d founder Simon Crowe and Wes Blundy share their secrets. Selecting new management was crucial to the turnaround at Koko Black.  Share The future of fast-fashion handbag and jewellery chain Colette by Colette Hayman looked bleak when it collapsed in February 2020, the latest victim of a retail “killing season” that had claimed half a dozen national retail chains. Attempts by administrators at Deloitte to salvage the business were hampered by the pandemic, which forced Colette to shut most of its stores during the national lockdown and crimped demand for accessories as consumers spent more time at home.

How Koko Black turned trading in a pandemic into an opportunity

March 17, 2021 Australian artisanal chocolate brand Koko Black is riding the pandemic-induced online shopping boom, after recording a 250% increase in digital sales last year. Despite the impact of COVID-19 across the chain’s 14 retail stores, the spike in Koko Black’s yearly online sales is a text-book example of how to turn a crisis into an opportunity. “I remember March 23 in 2020, when lockdowns were announced,” Koko Black chief executive Nicolas Georges tells SmartCompany. “It was two weeks from Easter, my warehouse was full of products, and literally we were thinking ‘how are we going to survive this?’” he says. Artisanal chocolate meets gifts

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