Latest Breaking News On - நிக்கா இருந்து தி பீப்பாய் - Page 1 : comparemela.com
Taste the best of both Japanese whisky and Filipino artisan chocolate in this event
mb.com.ph - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from mb.com.ph Daily Mail and Mail on Sunday newspapers.
Japanese Whisky Finally Gets A Definition, But It’s Complicated
A worker at Akkeshi Distillery in Hokkaido, Japan checks the spirit safe, positioned beneath a Shinto shrine. A new set of voluntary regulations will, for the first time, provide a definition for Japanese whisky. (Photo by Carl Court/Getty Images)
It’s been an open secret for years that some Japanese whiskies aren’t so Japanese that is, they’re often made with imported whisky, blended or proofed down or simply bottled locally, and then labeled as “Product of Japan.” Many such brands exist, though typically not openly, cloaking themselves in kanji and Japanese names while never disclosing that some or all of the liquid inside the bottle came from Scotland, Ireland, Canada, or elsewhere. But such practices may soon be a thing of the past, as Japan’s leading spirits trade group has established guidelines to clarify what makes a Japanese whisky Japanese.
In a bid to minimise mislabelling and confusion over what can be called Japanese whisky, the Japan Spirits and Liqueurs Makers Association have just announced that new regulations defining the product will come into effect from April 1, 2021. The new rules set out terms that are painfully obvious but never enforced: “Japanese whisky” needs to use raw ingredients extracted in Japan; in terms of the production method, everything from the fermentation to ageing (for a minimum of three years) and bottling must be carried out in Japan. Pundits have seen it as an attempt to tackle the problem of misleading bottle labelling that is now rife in the industry, as the terms also prohibit operators from using labels that incorporate items such as names of people, cities, regions and so on that evoke Japan, unless it is explicitly explained that the product does not meet the requirements to be labelled as Japanese whisky.
New regulations aim to protect the legacy of Japanese whisky
Credit: PA
This week, in a landmark move, Japanese whisky producers took the first steps to safeguard the future of their spirit. Introducing new regulations to help strengthen the provenance of Japanese whisky, it comes amidst a rising tide of ‘fakes’ being mis-sold to unwitting consumers around the world – and will protect the reputation and legacy of the country s industry.
The regulations, issued by the Japan Spirits & Liqueurs Makers Association (JSLMA) have been agreed by all members, including both the major players, Suntory and Ashai Breweries (the parent company of Nikka Whiskies), and effectively define the term ‘Japanese whisky’, its production, bottling and labelling, acting as a firewall between those which are authentic and those pretending to be Japanese – in a business which, over the past decade, has become a grey and largely unregulated area.
vimarsana © 2020. All Rights Reserved.