Taking home the silver award for the category of Best Use of Multi-Channel Marketing for
MARKETING-INTERACTIVE s Marketing Events Awards 2020 is Quill Automobiles. Established in 2008, Quill Automobiles is a BMW dealership located in Petaling Jaya that takes pride in placing its customers experience as top priority. Besides selling automobiles, the company also boasts features such as its online platform where it dishes tips and deals, a financing platform that enhances customer’s experience by allowing the flexibility to apply and get a pre-approval for loans via a seamless process, as well as a live chat box to answer customers questions.
It is then no wonder Quill Automobile placed its customers at the centre of its award-winning campaign. Tapping on the expertise of marketing agency Be Strategic, Quill Automobile managed to engage with its past and present customers while promoting its products. Here s a deeper look at how it did so.
Details 17 December 2020
The COVID-19 pandemic this year has sent businesses and society as a whole into a disarray. Like many agencies, Always Marketing Malaysia was looking to keep its business afloat amidst the uncertainty. However, it also wanted to take the time to give back to society and help the less-fortunate communities that are even more negatively affected by the pandemic.
Patrick Goh, managing director at Always Marketing Malaysia, wanted to introduce the initiative “‘Extending Hearts, Always”, which if successful would be made a yearly event. With this initiative, he wanted the team to go above and beyond, and be leaders in the market who also care and champion for humanity.
Details 14 December 2020
Clinching the gold for Best use of Multi-Channel Marketing, silver for Best Business Event: Internal and bronze for Best Team (agency) is agency Clearwater Communications. During
MARKETING-INTERACTIVE’s Marketing Events Awards 2020, the team bagged the wins for The World’s 50 Best Restaurants 2019, sponsored by S.Pellegrino and Acqua Panna, which is a renowned, annual, mega-event celebration of global gastronomy and gastronomic trends. The event recognises the world’s best restaurants for culinary prowess, diversity of the world’s culinary landscape and unique culinary experiences. This media-worthy event engages the world’s leading, F&B and hospitality community.
In 2019, the 18th edition The World’s 50 Best Restaurants was held in Singapore and Asia for the first time, globalising the event and brand in reach and appeal, whilst recognising Singapore and Asia as global gastronomic hubs.
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