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West Brom reach out to tackle loneliness 28 Jan 2021
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The need to stay connected with family and friends has never felt so great, and West Bromwich Albion are reaching out to their older supporters to ensure they are not alone.
Working with the club s official charity, The Albion Foundation, former West Brom players Ally Robertson, Mark Grew and Joe Mayo enjoyed speaking to the those fans by phone to help ease any sense of isolation.
Club legend Robertson, who played more than 500 times for the Baggies, says the conversations have been mutually beneficial. It s important for ourselves and for everybody else who s on their own, he said. To sit and talk to them for 10 minutes, 20 minutes or half an hour, it s fantastic for both us and the fans.