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Mr Anderson said the company will mostly work on VR projects.
âNew Canvas is purely focused on entertainment projects,â he said.
âWeâll be working entirely in immersive media, mostly virtual reality, but also in some augmented reality, and we are looking at how storytelling and entertainment formats will evolve and adapt for this media.
âWith VR the story happens all around you, not just on a frame in front of you, so the business will be experimenting with different techniques for adapting storytelling into this media and allowing audiences to control and interact with the action.â
New Canvas is working on two new VR productions:
Mr Anderson said the company will mostly work on VR projects.
âNew Canvas is purely focused on entertainment projects,â he said.
âWeâll be working entirely in immersive media, mostly virtual reality, but also in some augmented reality, and we are looking at how storytelling and entertainment formats will evolve and adapt for this media.
âWith VR the story happens all around you, not just on a frame in front of you, so the business will be experimenting with different techniques for adapting storytelling into this media and allowing audiences to control and interact with the action.â
New Canvas is working on two new VR productions: