Mother’s Day could be the comeback holiday for restaurants recovering from COVID-19 This Mother’s Day, multiple brands like Ocean Prime and Einstein Bros. are offering both to-go and on-premise dining experiences with hopes for high returns
While last year, Mother’s Day meals might have (mostly) come out of a takeout box or from the pantry, restaurants are hoping that this year, mom’s holiday will be a turnaround milestone in the age of COVID-19 economic recovery. According to OpenTable, Mother’s Day restaurant reservations are up 64% compared to 2019 and are nine times higher than last year. While many restaurants are still offering to-go boxes and DIY kits, interest in at-home experiences is waning as customers feel more comfortable venturing to restaurants.