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The race is on to find an alternative technology to replace the third-party tracking cookies advertisers use to target and measure online ads.
Google, owner of the world s most popular web browser, set the countdown clock ticking last year when it said it would end support for third-party cookies in Chrome by 2022. It s been experimenting with tools in its Privacy Sandbox that are designed to allow advertising to continue to work on the web but in a less privacy encroaching way.
Last month, Google said one of those new techniques Federated Learning of Cohorts (also known as FLoC) was nearly as effective as cookie-based approaches in its own tests. FLoC uses machine learning algorithms that run on a user s device to cluster people into interest-based groups based on behavior like their browsing history. It s now preparing to let other adtech companies experiment with some of its proposals.
In January 2020, Richard Corbett was ready to take a break from e-scooters.
After two years of working at e-scooter startup Bird, Corbett decided to take a sabbatical with his wife and two-year-old son.
He had time. Unlike the rest of Europe, scooters were banned from both roads and pavements in the UK. And although Corbett had been pushing the government to change the law, legislation moves slowly and e-scooters were not high up the priorities list of a country looking down the barrel of Brexit. Richard Corbett. General Manager at Voi UK. Voi
Corbett didn t see any chance of any legislative change happening until 2021 at the very earliest, so he figured he d take his chance to travel the world while his son was still pre-school age. Both Corbett and his wife quit their jobs in January, the plan being to renovate and rent out the house before setting off for adventure in April.
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Todd Stottlemyre is a former baseball player who won two World Series and now is a motivational speaker.
Stottlemyre shared how he coped with the loss of his 11-year-old brother, who died of leukemia.
Journaling and daily reflection helped him become more resilient.
This article is part of a series called Leaders by Day, which takes a look at how prominent leaders across industries are tackling various challenges in today s economy.
Todd Stottlemyre, a former pitcher for the Toronto Blue Jays and a motivational keynote speaker, spent years blaming himself for his 11-year-old brother s death.
When Stottlemyre was 15 years old, he donated bone marrow to his younger brother who had leukemia, a form of cancer that affects the blood and bone marrow. Right after the procedure, his brother slipped into a coma and died.
Wong shared that upskilling and reskilling employees has become more important amid the pandemic.
EY employees are encouraged to acquire skills in design thinking and robotics, and a pursue an accredited MBA.
This article is part of a series called Leaders by Day, which takes a look at how prominent business leaders are tackling various challenges in today s economy.
There s no doubt that the business world is evolving rapidly.
Business leaders have had to adapt to the current climate by making budget cuts, investing in data analytics and AI technologies, and building new partnerships with vendors.
But Jeff Wong, the global chief innovation leader at Ernst & Young (EY), thinks the best thing leaders can do right now is invest in employee growth.