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Major European agricultural show Sommet de l’Élevage (Livestock Summit) is hoping to hit 100,000 visitors as it becomes a four-day event for its 30th anniversary.
“We have a few surprises for this year,” directors told at a digital press preview event.
Among the surprises are a second new 10,000m² permanent exhibition hall, a new digital element to the show, and an extra fourth day at the showgrounds in Clermont-Ferrand, France.
The new hall will include two conference rooms with a programme of speakers. Each livestock category will also have a bigger pavilion, allowing more space for attendees.