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The 2021 Hyères finalists were announced yesterday. Among the ten finalists are a master’s student Sofia Ilmonen and bachelor’s students Venla Elonsalo and Arttu Åfeldt, all from Aalto University. They were selected for the final from 185 applicants.
The annual Festival International de Mode & de Photographie Hyères is one of the most prestigious design competitions in the world, but last year it was not held due to a pandemic. The 36th Hyères Festival will be held from 14 to 17 October.
The jury consists of the most renowned international influencers in the field. This year, the jury will be chaired by Louise Trotter, creative director at Lacoste, who sees the finalists as very diverse.