November 29th 2017 14:16
Celebrity Intelligence this week released a new study, The Age of Social Influence, which includes some interesting findings about the evolution of influencer campaigns.
But let’s look at some of the key findings from the accompanying survey of 270 marketing specialists – some very positive and others, as the headline suggests, showing room for improvement.
Digital influencers in greater demand than celebrities
61% of survey respondents said they have worked with digital influencers in the past 12 months, compared with 57% who have worked with singers or musicians, and half who have worked with TV actors and models.
When asked to pick the type of person suited to campaigns in the near future, digital influencers again came out on top, selected by 44% of respondents.
BBC One s
The Syndicate wrapped up series four tonight (May 4) with the group winning big in the end.
The series, written by Kay Mellor, featured an all-star cast including
Coronation Street stars Kym Marsh and Katie McGlynn and former
Waterloo Road actor Neil Morrissey as well as Gaynor Faye and Taj Atwal.
It also featured YouTuber-turned-
Strictly Come Dancingstar-turned actor Joe Sugg. Joe played musician Sam, whose girlfriend Roxy (Taj Atwal) finds out she s pregnant and realises he might not be the most reliable person to start a family with. BBC
But in the final episode, fans were surprised to see an appearance from another prominent influencer. And no, it wasn t Joe s sister Zoella.
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The theme of this International Women s Day is Choose to Change - let Tanya help you become a change-maker with her top resources.
This International Women’s Day, we’ve collaborated with some of our favourite activists to bring you educational and informative content that will serve you for this week and beyond. Like? Influencer and UN Refugee Agency supporter Tanya Burr’s top six resources for educating yourself, if you’re not sure how to support women internationally in your day-to-day.
Syrian refugees need help now more than ever
23 Jan 2021
Tanya Burr,
The Independent
Last year I travelled to Jordan with UNHCR to meet Syrian refugees living in Azraq camp. I learnt so much from that visit, and I saw what it looks like to have resilience in the face of unimaginable difficulty.
Like everyone else I had no idea that in 2020 all our lives would be turned upside down by the coronavirus pandemic, or that the trip would be one of the last times I would travel for the rest of the year.
Perhaps that’s why the people I met in Jordan have stayed with me, or perhaps it’s because the stories they shared were so heartbreaking and yet the families were so focused on what they had and not what they had lost, on making sure their children are safe and happy.