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You ve likely heard the aphorism, A rising tide lifts all boats. While typically applied to the economy, I believe it can also be applied to what Dennis Shiao does with his public platform â whether his column here at CMSWire where he brings in experts from the marketing world or in his email newsletter, Content Corner, where he features profiles, social accounts and more from colleagues in the field â Dennis uses his social presence to raise the profiles of others.
Dennis came to marketing via an IT background and while he claims below to struggle with finding inspiration for his column, you d never guess it from reading them. This year, his perspective on virtual events resonated with many readers who were making the transition themselves, 11 years after Dennis first dipped his toes in the online event waters.