Metro radio revenue down in March quarter, with Queensland worst hit
Advertising revenue for metropolitan commercial radio stations was down 3.76% for the March quarter, compared to the same period one year ago.
Last year, Australia was hit by the first wave of COVID-19 and associated lockdowns at the tail end of the quarter, while in early 2021, different states were still grappling with sporadic outbreaks.
Despite the decline, CEO of Commercial Radio Australia (CRA), Joan Warner, noted the tide was starting to turn.
“The figures are moving in the right direction and we’re hopeful momentum will build through the year as small business confidence grows and we see them coming back into the market and utilising the reach of radio,” she said.
Commercial radio revenue recovery continues in March quarter
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