April 29, 2021 11:17
A beauty influencer has entered the Influencer Protection Program after hiding from her followers that she’s not actually using the expensive skin care products and multi-step routines she has been recommending to them, but has actually been keeping it simple with Cetaphil.
The new campaign is the first from Emotive after Galderma Australia appointed it the strategic and creative agency for its portfolio of consumer brands including Cetaphil, Benzac, and Loceryl, following a competitive pitch.
The campaign recognises that whilst Cetaphil has been a staple in Australian bathrooms for decades, it is not the most skincare exciting brand in the market. However as skincare increases in price and complexity, Cetaphil offers consumers something simpler and more accessible.
FORT WAYNE â RE/MAX Resultsâ Angola office was recently recognized as the top RE/MAX office in Indiana for a single office in a small market for closed sales and transactions.
The Angola office received the designation during a recent awards ceremony, where RE/MAX Results, which has five offices in northern and central Indiana, also honored more than 80 associates for their sales achievements in 2020.
Award winners were recognized at the RE/MAX Results Awards Celebration on Wednesday at the Grand Wayne Center in Fort Wayne.
âWeâre very proud to have such a strong team representing RE/MAX in northern Indiana and look forward to each associateâs continued success,â Todd Stock, broker/owner of RE/MAX Results said in a news release.
97.3FM unveils new TVC campaign for Robin, Terry & Bob
February 16, 2021 2:26
Australian Radio Network has launched a new TVC campaign for its Brisbane breakfast show on 97.3FM – Robin, Terry and Bob.
The trio reunited at the start of 2020, with Robin Bailey returning to the station after a stint at Southern Cross Austereo’s Triple M Melbourne, to reunite with Terry Hansen and Bob Gallager.
But so far they’ve failed to propel 97.3FM back up the breakfast ratings as ARN might have hoped, with the show ending 2020 as the 7th-ranked breakfast show in Brisbane, with an 8.2% share.
Now, in partnership with ARN’s marketing and content teams, Sydney-based agency Emotive has developed a new TVC, which has been released as part of ARN’s marketing rollout with activity across TV, large format, street furniture, digital and print, BVOD and social in the coming weeks.
Creative agency Emotive announces Amanda Alegre as art director
January 12, 2021 9:25
Emotive continues to strengthen its team with key hires, as the creative agency announces Amanda Alegre as its new art director.
Following a number of significant hires across the back end of 2020, Alegre joins Emotive having recently spent over three years as creative/art director for The Monkeys.
Alegre is the new art director at Emotive
Alegre brings experience across strategy, creative and social to the new role, and will work out of the Emotive Beach House in Sydney.
ADVERTISEMENT
“Feeling Simon and Hoggy’s energy and excitement towards building on the agency’s success over the last few years and their creative ambitions moving forward, has been for lack of a better term incredibly contagious,” she said.
Emotive makes triple hire, names James Pash as creative director
December 15, 2020 9:15
Independent creative agency Emotive has announced three new appointments, adding James Pash, Katrina Maw and Ciaran Miller-Stubbs to its team.
The agency brings on board Pash as its new creative director, while Maw joins as an executive producer and Miller-Stubbs takes on the role of business director.
James Pash, Katrina Maw and Ciaran Miller-Stubbs
New creative director Pash, who starts in January, has been added after a series of business wins for Emotive, arriving from Rothco, Ireland. In Australia he’s worked at BMF, Leo Burnett Sydney and TBWA Sydney.