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College radio has a long tradition of being a platform for music lovers and artists who wouldn’t necessarily get radio play on mainstream stations. For years, they have served as a great way to expose and educate listeners on non commercial music, in turn inspiring younger artists with new sounds.
Catching the listening ears on college campuses has often led to selling out venues and more in towns all around the country. If it wasn’t for college radio stations, bands like R.E.M and The Pixies may never have experienced such widespread success.
Houston’s KTRU broadcasted out of Rice University is no exception. They are celebrating their fiftieth year on the air and though last year s Outdoor Show was canceled due to the COVID-19 pandemic, this year they are going on with the show while adapting to the times.