By Jason Hall
Jun 2, 2021
The company revealed it will hold Prime Day on June 21 and 22 during a press event,
Amazon usually holds Prime Day during the summer, but moved it back to October in 2020 amid the ongoing COVID-19 pandemic.
The delayed Prime Day was the company s best on record, shattering even previous Black Friday sales records,
Amazon had held Prime Day since 2015 and the sales event accounts for around 1% to 2% of the company s annual sales, analysts told
CNN.
The majority of Prime Day offerings are exclusive to Amazon Prime members, who are eligible for music, movies, TV shows and free shipping with their $120 annual subscription service.
Amazon to hold Prime Day sale in select countries on June 21-22
By
Amazon prime day, the e-commerce giant’s annual shopping festival, will take place on June 21 and June 22, the company announced on Wednesday. The shopping extravaganza, exclusively for prime members, will kick off in select countries with an aim to support small businesses affected by the pandemic.
Members of Amazon’s Prime subscription program will get access to “more than 2 million deals” across every category, said Jamil Ghani, vice president of Prime, during a press event. It wll be another 48-hour marathon of discounts on almost everything that Amazon sells: electronics, home goods, and of course Amazon-created products like Echo, Kindle and Fire TV. However, a few discounts are starting today (more on that below).