By Dale Heenan
Cllr Dale Heenan at the Health Hydro, Milton road is getting £5m funding..Pic - Dale Heenan.Date 16/12/2020.Pic by Dave Cox.. A recent interview with Peter Boucher, the CEO of Excalibur Communications, in this paper has hit on a key point, which shouldn’t be lost on any Swindonian. “We must be more positive about our town. If all people hear is negative things then that is all they know. Swindon has its challenges like all towns and cities, but as this experienced businessman says the first and main thing I noticed was that most of the locals spent their time apologising for the town, and for no real reason…. it has a lot going for it.”
Whenever I meet anybody who is new to Swindon, I’m curious to know what they think of us. That’s why I was drawn to a fascinating interview, in this paper, with Peter Boucher, the CEO of Excalibur Communications. Peter said he has “spent the last few years getting to know the area”, and added: “The first and main thing I noticed was that most of the locals spent their time apologising for the town, and for no real reason… it has a lot going for it.” He then went on to list some of Swindon’s assets, starting with “a rich history”.