ACCC launches fresh proceedings against Facebook for misusing consumer app data
Regulatory watchdog is alleging Facebook used data collected by its Onavo Protect app to inform marketing and consumer acquisition activities
The Australian Competition and Consumer Commission (ACCC) is once again instigating proceedings against Facebook, this time for allegedly misusing consumer data relating to a VPN app for marketing purposes.
The regulatory watchdog is alleging Facebook and its subsidiaries, Facebook Israel and Onavo, misled Australian consumers by positioning the Onavo Protect virtual private network (VPN) app as keeping a user’s personal activity data private, protected and secret, thereby ensuring no data would be used for any other purpose than providing the Onavo product.