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Osagie Alonge , both involved in making the famous Loose Talk Podcast and are now co-founders of Visual Audio Times, a podcast network and production company in Lagos, Nigeria, podcasting’s biggest hurdle in Africa is inadequate infrastructure. “Unlike radio which is cheap and requires no extra cost to access, podcasts need additional data and specific phone features that many Africans cannot afford.” Like major labels, radio has too much leverage and offers comparatively excessive ease of access that it will never go out of style. According to GetdotAfrica, Africa’s internet penetration reached an all-time high of 63% in 2020 but that’s still some way off the global benchmark of over 75%. Yet, the internet is still expensive in Africa.

United statesDavid adelekewroteDebola ajiboyeMartin nielsenClifford orjiKevin samuelsOchanya elizabeth ogbanjeOsagie alongeAbe adeileJoe buddenWall street journalLocker roomLoose talk podcastVisual audio timesWhatsapp for podcastReduced data