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Tribe chief executive Anthony Svirskis and founder Jules Lund. Source: Supplied.
Aussie micro-influencer marketing startup Tribe has bagged $5.5 million in pre-IPO funding, as the startup considers the opportunities of an especially lively market for tech stocks.
Founded in 2015 by TV and radio host Jules Lund, who was shortly joined by chief executive Anthony Svirskis, Tribe is a marketplace connecting brands with social media micro-influencers.
The latest round follows a $10.5 million raise back in 2019, which fuelled an expansion into the US market.
This time, investors included Saville Capital, Cyan Capital and SG Hiscock. They join a group of high-profile existing backers, including Catch Group founders Gabby and Hezi Leibovich, former Unilever exec Keith Weed and Expert 360 founder Bridget Loudon.