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Home » News » Recycle Your Ski Boots: Tecnica Debuts First-of-Its-Kind Program in Europe
Remember when Salomon announced it would recycle shoes into ski boots? Well, now Tecnica is getting on board.
Tecnica just launched its Recycle Your Boots pilot program in Europe, a completely unique initiative to reduce waste and “move the ski industry closer to a circular economy,” according to the Italian brand.
Tecnica’s project, debuting in the Alps region this fall, aims to protect the planet by recycling used ski boot materials into secondary raw material. The shift will reduce waste, the brand’s use of virgin materials, and CO2 emissions.