Lawyers split over value of legal directories, poll finds
22 April 2021
Readers survey finds respondents in two equal camps over whether rankings boost transparency
Alexander Limbach; Shutterstock The legal profession is divided on the value of the legal directories with an even split between those who believe they improve transparency and those who dispute this, according to the latest Global Legal Post snapshot survey. However, a majority of lawyers and other professionals working in the market believe directory rankings are at least ‘somewhat accurate’ and nearly two thirds think clients refer to directories to choose advisers at least sometimes. Chambers and Partners, meanwhile, was ranked ahead of The Legal 500 as the market leader.
You can t charm directory researchers - it is about getting the process right
15 April 2021
Consultant Alex Holtum argues that prioritisation is the key to maximising directory rankings
Ken stocker; Shutterstock The key to maximising law firm directory rankings is a systematic approach to the submissions process that focuses on the areas that matter most. You have to follow the process, tick the right boxes, get references to respond, put in the right information about work highlights and if you don t, you won t get the rankings you deserve, says Holtum, who is hosting an online Global Legal Post course on 28 April on how law law firms can maximise their directory rankings. In the past people thought you could charm the researchers into ranking them higher; maybe once upon a time you could but that s certainly not the case anymore.