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90th IWTO Congress 19th April 2021 As companies and consumers worldwide strive to become healthier and more sustainable, research shows that the humble wool fibre has a clear role to play. Just how that can happen will be the focus of two separate sessions at the upcoming annual Congress of the International Wool Textile Organisation (IWTO). Wool for Planet Traceability. Transparency. Regenerative farming and carbon sequestration. The contemporary woolgrower is very much at the forefront of the leading challenges of the day and has a pivotal place in the transition from the linear to the circular economy. The cultivation of land remains of vital importance to us all and is fundamental to the continued health of the planet.

Francesco magriDave maslenStephen wiedemannMichael wesselyEdward storeyChain initiativeWool health wellness sessionSustainable practices working groupSheep incInternational wool textile organisationWoolmark companyCarbon initiativeTechnical advisory groupZealand merino companyNew zealand merinoSupply chain