Cracking China’s apparel market in 2021
Finding effective and efficient ways to sell online are the only solutions left to apparel brands wanting to grow in China.
4th May 2021
Consumers are increasingly turning towards online retailers to buy apparel, and in China, e-commerce now accounts for over one quarter of all non-food retailing. How can brands succeed in this competitive market?
According to SGS, one of the world’s leading inspection, verification, testing and certification companies, headquartered in Geneva, Switzerland, it would be wrong to think the 2020 pandemic caused consumers to shift their shopping habits away from ‘bricks and mortar’ stores towards online retailers. Instead, it is better to view Covid-19 as an accelerator of trends that were already in motion.
SGS launches IC Mark for reusable masks in North America
The new IC Mark tests and verifies products utilizing key performance attributes from the recently published industry consensus standard, ASTM F3502.
19th February 2021
SGS Independently Checked Mark (IC Mark) for reusable fabric masks.
The new IC Mark tests and verifies products utilizing key performance attributes from the recently published industry consensus standard, ASTM F3502 Standard Specification for Barrier Face Coverings.
Its use will provide consumers across North America with at-a-glance assurance that products satisfy safety and performance claims and meet regulatory standards, SGS said. The IC Mark gives manufacturers and retailers greater ability to demonstrate their focus on quality and performance, to create and supply products that meet or exceed the minimum legal requirements.