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Appleâs iPhone 12 Pro Max and iPhone 11 were top sellers in Q2 2021, iPhone 12 mini got the cold shoulder
We recently reported on a research by
Consumer Intelligence Research Partners which analyzed for how long Apple users were holding on to their older iPhones.
Another interesting angle of the research however was which were the most popular new iPhone models in this period.
The research looked at iPhones were selling during Appleâs third fiscal quarter (April through June).
From left to right: Apple iPhone 12 mini, iPhone 12, iPhone 12 Pro Max, iPhone 12 Pro
Among the people surveyed, the iPhone 12 Pro Max and iPhone 11 models were the best-selling, both of which each made up 23% of the share of iPhones purchased by participants of the survey. All four iPhone 12 models made up 63% of iPhones.
iPhone 12 family 63% of sales in Q3, iPhone 12 Pro Max share tied with iPhone 11
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iPhone 12 family 63% of sales in Q3, iPhone 12 Pro Max share tied with iPhone 11 - General Discussion Discussions on AppleInsider Forums
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CIRP Analysis: In Q1-20, Apple s iPhone 12, Pro and Pro Max Models accounted for 61% of iPhone Sales
A new analytical report published by Consumer Intelligence Research Partners, LLC (CIRP), covers Apple s iPhone performance in their second fiscal quarter of 2021 (calendar Q1). CIRP found that the four new iPhone 12 models (12, 12 Pro, 12 Pro Max, and 12 mini) accounted for 61% of US iPhone sales in the quarter. iPhone 11 had the largest share for a single model, at 24%.
(Click on image to Enlarge)
Josh Lowitz, CIRP Partner and Co-Founder: In the first full quarter of availability, we now see how consumers prefer the full-size iPhone 12 and 12 Pro models, and legacy iPhone 11, avoiding iPhone mini and SE. The iPhone 12 models, including the base, Pro, and Pro Max, all garnered decent share, divided relatively equally among hem, including the highest-priced iPhone 12 Pro Max with 20% of sales. This improved on how the iPhone 11 Pro Max models performed a year ago, when it ac