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Dear Marketing Mastermind: What Technology Is Must-Have For 2021?

In this advice column, Marketing Mastermind Christy Murdock Edgar answers three burning questions from the real estate industry at large.  At the recent Inman Connect Now on Dec. 17, Jeff Lobb and Kenny Truong led a workshop focusing on tech tools that are paying big dividends for real estate professionals throughout the industry. Simultaneously, they took questions and recommendations from their virtual audience to find out what tech tools people can’t live without. Here are a few questions they answered along the way. Jeff Lobb and Kenny Truong What tech is must-have for collaboration? Slack is a game-changer One of  Truong’s favorite platforms right now is Slack, the productivity platform that everyone seems to be loving during the work-from-home transition. Truong’s office makes use of Slack channels to differentiate and categorize communication and information.  

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