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Coming Soon: Guidelines for content on OTT platforms
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17 companies, including Netflix, Amazon, Hotstar-Disney, Zee5 and Voot, have endorsed a code of conduct for creating content.
Ahead of the likely government guidelines for OTT platforms in India, Business Stanard reports that nearly 17 companies, including the likes of Netflix, Amazon, Hotstar-Disney, Zee5 and Voot, have endorsed a code of conduct. This will form the basis for self-regulating the content generated by OTT platforms in India.
Confirming the development to Business Standard, Gourav Rakshit, co-chair of the digital entertainment committee at IAMAI and COO of Voot, said 17 online curated content providers had signed up on the tool kit to implement the code of conduct. âThere are 40 OTT players. We hope more will join in. Our plan is to implement it from August as companies will take some time to prepare,â said Rakshit.
Read more about From Netflix to Amazon, OTT players finalise regulation rulebook on Business Standard. Code highlights two-stage grievance redress model
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