How investing in tech-savvy millennials can pay off Toggle share menu
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How investing in tech-savvy millennials can pay off Tech-savvy millennials have become the largest and most educated population in the world. As consumers, they are reshaping the way businesses create products and services. Money Mind reports.
(Photo: Unsplash/Helena Lopes)
19 Apr 2021 09:44AM) Share this content
SINGAPORE: Over the past year, German audio firm Sennheiser has gone big on digital marketing.
Be it advertisements on social media or engaging influencers to talk about its gadgets, online campaigns have become a staple in reaching a key market - the millennials.